“An evidence-based (and solutions-focused) framing strategy for shifting understanding and building greater support for action to address the wider determinants of health. The strategy centres on making the issue more tangible for people by using explanation.”

"The Green Stories project supported by BAFTA albert have launched a new competition to create a short video (up to 5 minutes) that raises awareness of the role of fictional role models in promoting sustainable lifestyles, and shines a light on how fictional characters may be implicitly promoting high carbon consumption as an aspiration."

Baker argues that alarmist and leftist campaign messaging – detached from scientific fact – dominates the climate conversation, indoctrinates children and sows distrust.

Working with leaders and communities to “create a vision of an ‘ecopolis’: where would like to live in the future – then reverse engineer or ‘backcast’ it to figure out what stories they need to bring to life to make it happen.”

“Those of us who would like a kinder, better country...perhaps have a lot to learn from his methods...when was the last time that people who support net zero organised a big event in Bolton?”

"We are seeing potentially a deliberate narrative shift that effectively says the entire cost of living crisis is due to Ukraine and we all need to make sacrifices - that is not correct."

Comprehensive guidance on how to respond to and undermine Putin’s disinformation efforts. 

“How to avoid the culture war traps being laid by Nigel Farage's latest climate denial campaign.” Tips on what to do and what not to do in response to mounting reactionary narratives.

“Are Ukrainians more deserving of sympathy than Afghans and Iraqis?” Revealing the nakedly racist commentary in western mainstream media.

An exploration of the ‘performativity’ of the narrative around Web3, and the venture capitalists who are wielding it in their attempt to “privatise the future”.