"To tackle the climate and biodiversity crisis effectively, we urgently need to address cultural values relating to consumption....Cognitive science research supports the importance of role models as they tap into how our brain processes information and learns."

"The Green Stories project supported by BAFTA albert have launched a new competition to create a short video (up to 5 minutes) that raises awareness of the role of fictional role models in promoting sustainable lifestyles, and shines a light on how fictional characters may be implicitly promoting high carbon consumption as an aspiration."

A quick look at how Western, Eastern and Indigenous storytelling traditions “celebrate good and condemn evil” – ‘Literary Darwinism’ – with three clear recommendations.

Challenging the “doctrine that people won’t change their behaviour to tackle the climate crisis…(which) props up power structures and protects high-emitters and elites.” Useful given the IPCC report’s upcoming inclusion of behaviour change (for the first time).

Working with leaders and communities to “create a vision of an ‘ecopolis’: where would like to live in the future – then reverse engineer or ‘backcast’ it to figure out what stories they need to bring to life to make it happen.”

Invoking Donella Meadows: “The future can't be predicted, but it can be envisioned and brought lovingly into being”, Zoe calls for love to become the lifeblood of leadership for the changes ahead.

A deep, instructive conversation with the authors of New Brave World, exploring opportunities and for leveraging pop culture for social change, with examples.

An 8-week course offering an ‘an exploration into being together’, delivered by a long list of folk including Bayo Akomalefe, Nora Bateson, Jeremy Lent, Tiokasin Ghosthorse and Adah Paris.

Building on the New Brave World report, the PopChange Salon ‘explores opportunities for harnessing pop culture for real social change’. This session will feature Nana Bempah of POCC,

‘Growing the practice of deep narrative change in the UK’. An assessment of the current state of play, with clear guidance for funders seeking to invest in transformative change.

The veteran activist discusses the need for bridge building across disagreement, accepting hypocrisy and wielding our creative power.